On January 16, 2016, the “Smart Lock After-sales Service Seminar†co-sponsored by “Modern Lock Industryâ€, Chengdu Lock Trade Electronic Commerce Co., Ltd. and “China Locksmith†magazine was held in Zhuhai, attended by leaders and experts. The representatives of smart locks and e-commerce gathered together to discuss the status quo of the after-sales service of the smart lock industry in China, and established an e-commerce platform that is conducive to promoting the after-sales service of smart locks in response to the existing service problems in the industry. At the meeting, the "Installation After-sales Service" APP platform and service model shared by Xue Jian, the founder of Lock Trade, was unanimously recognized by the guests.
Smart locks behind the installation of after-sales maintenance is a short board
Lock Tradelink APP and service model provide benchmarks for reference
Smart locks behind the installation of after-sales maintenance is a short board
In recent years, with the development of the economy and the improvement of people's living standards, especially with the help of explosive growth of e-commerce, China's smart lock market has prospered. Different from the slow growth of smart homes, the long-lost smart lock market has finally ushered in the "spring". Whether it is the retail volume or the retail sales are growing steadily, the development momentum is getting more and more fierce. Relevant data pointed out that China's smart lock market is about 20 billion yuan, and it is growing at a rapid rate of 30% every year. Smart lock has become a new entry point and interest point for the smart home market.
However, behind the market boom, and the rapid development of the smart lock industry is extremely disproportionate, the smart lock after-sales maintenance problems have been repeatedly criticized. The representative of intelligent locks company, Shanghai Shaoan Intelligent Technology Co., Ltd. Wu Shaojun said that the current smart lock after-sales maintenance point is difficult to find, high maintenance costs, network points, random charges, spare parts are difficult to find, maintenance is not standardized, repeated maintenance, repair and other push and tear The situation is often repeated, after-sales maintenance has become a decoration. It should bring more convenient and safe smart locks to people's lives, and after-sales maintenance often adds congestion. Due to the difficulty in installation and after-sales maintenance, many users are hesitant to entangle the purchase of smart lock products, which will inevitably lead to sales bottlenecks of smart locks, affecting promotion and application.
The underlying reasons behind the installation of after-sales chaos
What is the reason for the smart lock after the sale is difficult to repair, repair has become a decoration? Mr. Liu Minzeng, founder of China Locksmith Club, analyzed the reasons, mainly because the installation of domestic smart locks was regional and had high installation service technical requirements. It was necessary to connect with the masters represented by locksmiths, installation and on-site service prices. It is difficult to standardize and it is difficult to define the cost of subsequent maintenance services.
In addition, at present, many smart lock manufacturers in China do not have their own after-sales maintenance. Once the products are broken during the warranty period, they are looking for third-party agencies to carry out repairs, and third-party agents are bound to have chaos in order to make profits. Fees and the price of the sky. There are a lot of oil and water and gray areas here. And some well-known brand manufacturers, although there are after-sales maintenance, but the maintenance point is very difficult to find, coupled with the more and more expensive rents, now more and more brand manufacturers began to choose agents that simultaneously represent multiple brands and multiple products. The organization came to cooperate and repair. Now, with the rise and prosperity of e-commerce, many smart lock brands have begun to turn to the line. Everyone is engaged in activities, rushing sales, during the warranty period, the product is broken and the direct replacement, but the freight has to be paid by the user himself.
Lock Tradelink APP and service model provide benchmarks for reference
Lock Tradelink's "Smart Home After-sales Service APP" service model has been unanimously recognized by the leaders and experts. Qi Bizheng, general manager of Zhongshan Puxin Intelligent Home Technology Co., Ltd. said that the after-sales service problem of smart locks has always been the “stubborn disease†of the industry. Most consumers have experienced difficulties in selling smart locks, especially from dealer stores or The online shop manufacturer's products, because the merchants and manufacturers have not provided maintenance guarantees, the smart locks become "chicken ribs" after the failure, repairing is not embarrassing. Lock Tradelink's “After-sales Service APP†e-commerce platform has solved the problem of after-sales maintenance of products. This service mode completely avoids the inefficiency, wrestling and fraud of the traditional locks and home products after-sales model, allowing consumption. The trust in the products purchased has eliminated the after-sales concerns of the products purchased, which undoubtedly provides a benchmark for the industry.
Industry calls for purification market to promote service standardization
Of course, to solve the problem of smart lock after-sales service, in addition to the need for enterprises to consciously establish self-discipline, and dare to innovate and upgrade the service model, the most important thing is the establishment of smart lock-related after-sales service standards. Zhao Hongwu, a professional committee of China's smart locks, said that in view of the current smart home industry, especially in the field of e-commerce, due to the lack of corresponding service standards to constrain the after-sales behavior of enterprises, some enterprises are not focused enough on the after-sales service, resulting in The phenomenon that the enterprise is not acting or not in place. From this point of view, the smart lock after-sales service platform that declares the collective supervision department, industry association, enterprise representative, sales channel and locksmith master is especially important for the healthy development of the industry.
Lock Tradelink APP and service model provide benchmarks for reference
Lock Tradelink APP and service model provide benchmarks for reference
At the meeting, Xue Jian, the founder of Lock Trade, shared the smart home installation and after-sales service APP platform and service model, which was unanimously recognized by the leaders and experts. Xue Jian said that the installation of after-sales online and offline service mode of Lock Trade has completely avoided the inefficiency, wrangling and fraud of the traditional locks and after-sales models of household products, so that consumers have confidence in the products they purchase. Eliminating the after-sales concerns of purchasing products, it undoubtedly provides a benchmark for the industry to learn from.
To this end, in this seminar, the leaders, experts, locksmiths and industry representatives signed on the back panel of the “Smart Lock After-sales Service Standardization Promotion Callâ€, collectively agree, appeal to relevant institutions and enterprises to declare smart locks after sale. Service related standards to purify the market environment and promote the industry to move forward steadily.
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