"China Wearable Well-known Brand Promotion Center" is an innovation

Vice President of Tianjin Creative Planning Research Association: Zhang Hejun

The moment I walked onto this podium reminded me of 2007 when I was holding the "China Restaurant Equipment Exhibition" at the Tianjin International Exhibition when I was working for the Tourism Bureau Industrial Corporation. At that time, the Secretary-General of the Tianjin Textile Bureau was still in the circle of the Secretary-General of the Tianjin Textile Bureau. The advertising company and the two companies jointly held the “Hotel Special Tooling Museum” at the hotel supplies exhibition. The scale was small. The entrance hall A of the China International Exhibition Center was 500 square meters. In the following year, Wang Yaomin held the “First China Wearables Expo”. Its exhibition scale, invitation level, and participating companies were all domestic initiatives. Ten years later, in 2008, Wang Yaozhen returned to Tianjin and held in the Tianjin Auditorium. After 10 years of celebration in China's business wear, I saw through this event that Wang Yaoyi was concentrating on doing one thing for a while - that is, he was dreaming to build a business wear group, or whether he was a director of Wu Guizeng. This idea fell to the ground and stayed in Tianjin, settled down in the clothing street. Today, witnessed by the guests participating in the operation launch ceremony, the “China Wearable Branded Brand Promotion Center” was formally launched in Tianjin.

I. "China Wearables Famous Brand Promotion Center" is an innovation

Occupational wear is a new industry developed in China in the early 1980s. The product range includes professional fashion, professional tooling, professional uniforms, and special protective clothing. With the rise of the professional wear industry, the mode of economic growth has also changed. The function of the “center” is no longer a simple production of business wear, but a combination of “production, research and innovation”, but full use of Tianjin. The advantages of the old clothing industry base effectively play the role of scientific research, universities and professional institutions, and integrate exhibition display, brand promotion, R&D customization, and mass sales and sales into a whole. The practice is to create a professional wear cluster, collaborative innovation, and cooperation. win.

II. "China Wearable Brand Promotion Center" is a creative idea

After the function orientation of the “center” is taken into account, it is considered how to develop the industrial packaging industry cluster in Tianjin and guide the merger and reorganization of small and medium-sized business enterprises with complementary advantages. “Center” and Tianjin Creative Planning Research Institute jointly planned and used Nankai District as a pilot opportunity for comprehensive reform of the national service industry. Relying on the geographical advantage of Nankai District's clothing street, the old Mayor Li Ruihuan personally advocated the apparel street to give new inclusion. In addition to the “China Wearable Creative Street Blocks” neighborhood, the “China Wearables Famous Brand Promotion Center” also has creative wear design studios, college students’ business practice bases, business wear sales centers, professional wear model training centers, etc. The supporting facilities in the Zhiye Zhuang Creative District will form an industrial chain for the production industry and build China's first "China's industrial wear creative industry base." Add another special street to our city.

III. "China Wearables Famous Brand Promotion Center" is an opportunity

The “China Wearable Well-known Brand Promotion Center” is a fruitful achievement under the meticulous operation and planning of the China Wearable Wear Industry Association. Today, the Association has established good relationships with Japanese, Italian, French and other multi-national clothing organizations, and has been well-known to hundreds of famous companies across the country. Clothing companies and famous brands form a good strategic alliance. Recently, the China Association of Professional Wearers has invested hundreds of thousands in the use of Internet technology to launch the "China Business Wear Network." The network has gathered a large amount of professional information and business opportunities. The association and the "center" are strong and powerful, based in Tianjin, and the nationwide radiation not only gathers nationwide. The top ten leading brands and top ten brands in the professional wear industry have also effectively integrated the excellent resources of the national professional wear industry, brought together Tianjin, and settled in Tianjin Apparel Street. I feel this is for the Nankai District, for the private enterprises in our city, and for overseas compatriots. All bring a chance. The "center" is in Tianjin, it is also in the country, and it is also in the world. Because the professional wear industry is borderless. In the end, I sincerely wish that the “China Wearable Well-known Brand Promotion Center” will join hands with well-known enterprises in the country in order to create a professional wear cluster and create a new glory for the professional wear industry.