When it comes to decoration, the first thing that everyone thinks of is the decoration in our home. However, the commercial decoration design is quite strange to us, but it is closely related to our life. Next, we will introduce you to the decoration house. What are the principles of commercial decoration design , and then let's take a look at the precautions for commercial decoration design.
First, the introduction of commercial decoration design principles
1. The authenticity of commercial space design. In order to maximize the attraction and attract customers, commercial space design must give full play to the designer's creative ability and rich imagination to create a new and unconventional aesthetic image. Otherwise, not only will it lose credibility. Violating professional ethics will also cause consumer psychological distrust and disgust. The five branches of the American business community in their advertising creeds are related to the issue of authenticity, that is, the facts are not tempted, and the price is indeed. Do not exaggerate, honestly recommend, etc. This can be seen. At the same time, emphasizing the authenticity of commercial display design does not mean negating the richness of expression techniques. On the contrary, in order to stimulate people's emotions and mobilize their desire to purchase, Hefei Office must pay attention to the uniqueness, richness and novelty of expression techniques.
2. The sense of generation and national style of commercial space design, commodities are the product of certain social productivity and the development of science and technology. In essence, it embodies the evolution of history and the progress of human society. Therefore, the display design of the information medium between goods and consumers must also have distinctive characteristics of the times. Create a variety of visual communication effects to complete the media planning that belongs to the business category. In turn, we will change the shopping psychology of customers with new product concepts. Enable consumers to organically select goods under the influence of the display form.
3, the environmental concept of commercial space design, commercial display is mainly to appeal to people's visual, auditory feelings, and it has a close relationship with the human activity place - the environment. Commodity display design exists in the large system of human-environment. Therefore, it is necessary to carry out comprehensive design from the environment when designing. Comprehensive consideration should be given to the characteristics of the environment, color, architecture, road width and climate season. This is especially important in store display, neon, poster advertising, and electronic display advertising design. Starting from the requirements of the overall urban planning and environmental beauty, some unified requirements and plans should be proposed for the design of the city, and systematically planned and designed. In order to form an assortment of prosperous streetscapes.
Second, commercial decoration design considerations
1. The light source should be designed with the main decorative lighting (decorative lighting, architectural lighting combined with decoration) combined with general functional lighting, should meet the needs of the function and reflect the decorative.
2. Dimming equipment should be set, or indoor lighting should be controlled by shunt control to adapt to changes in lighting (such as daytime and nighttime indoor illumination).
3. In the high space such as the lobby and the Four Seasons Hall, lighting such as wall lamps, floor lamps, and desk lamps can be installed to improve the lack of top lighting and enrich the space level.
Commercial decoration design principles, commercial decoration design considerations, Xiaobian is introduced to everyone here, I hope that the introduction of Xiaobian, you can make everyone, the understanding of commercial decoration design, more profound, if you want to understand, more Home improvement information, please continue to pay attention to, decoration home network.
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