The current furniture industry is facing many unfavorable factors, such as rising raw material and labor costs, intensified reshuffle competition, and increased regulation of the real estate market. However, relevant data shows that the domestic furniture industry still has broad development prospects: it is expected that by 2023, the market size of China's furniture industry will reach 1.3365 trillion yuan.
It can be seen that the furniture market is a blue ocean in the future, and the furniture industry is still a hot selection area for current dealers to join. Specifically, it is mainly due to the following three factors.
1. The great environmental impact of real estate, furniture demand steadily increased Zv8 China Network Life Channel
Since 2015, when real estate has picked up, coupled with the liberalization of the second-child policy and the acceleration of urbanization and other major environmental impacts, the demand for home improvement is still strong. Against this background, the demand for furniture will naturally continue to grow.
2. Personalized customized preparations are respected, adding momentum to the development of the furniture industry
With the changes in the mainstream household consumer groups and the upgrading and development of the furniture industry itself, custom furniture has now become a mainstream trend in the development of the Chinese furniture industry. Especially under the influence of factors such as consumption upgrades, one-stop shopping and the highlight of personalized demand, the increase in demand for housing space utilization, the whole-house custom furniture industry is in a rapid growth period, and it is the next wealth growth pole of the 100 billion furniture industry. Few whole-house custom furniture companies are also getting bigger and stronger in the process of exploring the whole-house custom furniture model. Zv8 China Net Life Channel_Taste Chinese Life
Among them, the top ten brands of whole-house custom furniture have taken the lead in seizing the high ground of the whole-house custom furniture market with the forward-looking advantages of earlier integration of zero-formaldehyde panel furniture and other types of furniture.
3. Renovation of old houses to promote furniture consumption
In addition to the impact of real estate policies and the development of customized furniture, domestic market demand for old house renovation and renovation has also become a major factor in promoting the continued expansion of the domestic furniture market. Generally speaking, houses that have lived for more than 5 years will begin to require renovation and renovation; for houses that have lived for more than 10 years, 60% have renovation needs. Moreover, the market survey data shows that, in addition to the first-hand houses, the furniture consumption group of renovation or renovation of old residences accounts for 34% of the overall users.
In summary, driven by the domestic real estate, second-child policy dividends, and the demand for renovation of old houses, coupled with the leading innovation and change of custom furniture companies such as full-house custom furniture, the prospect of joining the domestic furniture industry is still expected, and distributors are expected Or focus on these three trends to seize business opportunities.
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