Online shopping has gradually become a habit of young white-collar workers. However, the home-oriented website for consumers is very difficult to operate. The Beijing Home Easy Station, which is aimed at small profits but quick turnover, declared bankruptcy last year. What are the new tricks that will also be pursued by the small profits but quick turnover? There are nearly 2,300 furniture companies that do not mark the actual price of Shencheng, and the sales of furniture increase by about 20%. However, many furniture sellers are not the contracted monopoly agents of the producers, but the “two bosses†who “move bricksâ€. The price of furniture samples is abnormally high. If you are ashamed to ask for the lowest price, then you will be a big deal, because the "first fold" of the initial inquiry is at least 20% off. In the red bargaining price tag, it is marked with 15,000 yuan, and when it is 20% off, it will fall to 12,000 yuan. If you take the time to look at the goods and ask for a bottom line, the other party will give you a 30% discount. When you sign the contract and save money, if you insist on playing 6.3 fold, the "two bosses" will probably push the boat, and Songkou promises. This "three fold" squeezed out the price of 5,550 yuan. That is, the price tag on the blue price tag is often untrue, and there are plenty of room for 8-9 fold. Zhu Guangcai, the young CEO of Youke Home Network, said that the characteristic of Youke is that it does not mark the virtual price and only reports the actual price. Due to the inevitable costs incurred by many traditional sales channels, such as store rents, brokerage profits, promotional labor costs, and utilities, the furniture that can be directly purchased from the company is nearly 40% cheaper than the same type of furniture in the hypermarket. The material logo is worthy of the fact that the wooden furniture is made of solid wood, solid wood frame, solid wood veneer and wood-based panel, double-stacked, integrated, etc. The price varies greatly. There are many so-called solid wood furniture in the market, which only use solid wood as the frame, and the value is actually half lower than that of solid wood. The promoters of hypermarkets tend to “play the tricks†and intentionally or unintentionally omit the solid wood frame as solid wood, so that consumers can be fooled. Teak furniture is a high-end furniture, and the price of a 5-piece bedroom is generally more than 10,000 yuan. Some promoters omitted the veneer on the main material description, and used teak veneer furniture to pretend to be a high price for teak furniture. Some use a wide variety of common names, the low-grade iron wood is called "purple grapefruit", the merbau is called "golden teak", the four-seed wood is called "dragon sandalwood", etc., given the general teak Furniture is about 30% cheaper than the "surprise price." The reporter saw a variety of product categories browsing and retrieval methods in Youke Home Network. Each product is accompanied by detailed descriptions on dimensions, materials, styles, and maintenance methods. Material description iron plate nails, if the name is not true, the purchaser can claim the contract and online. If the problem is first paid, the furniture manufacturers show the samples in the hypermarket. The workmanship is very fine, the paint surface is rich in color, and the light is beautiful. However, the products delivered to the door are often very different from the samples, and some are even shoddy “slippersâ€. A citizen bought seven sets of rosewood furniture and found that the back panels were cracked in many places. Some of the back panels actually found holes, and the size of the furniture exchanged by the manufacturers was reduced and the color difference was serious. After making a phone call, the other party ignored it and tossed it for more than half a year. The relevant departments of this city conducted special supervision and spot checks on the quality of wooden furniture products last year. Among them, 142 batches were judged to be qualified in physical quality, and 28 batches were unqualified. At the Jinyan Road Creative Street near Pudong Century Park, there is a physical experience pavilion at the Youke Home Network. The service staff in the hall promised three consistency: the product description of the furniture sold was consistent with the furniture, the furniture samples were consistent with the ordered products, and the custom furniture was in line with the contract requirements. If they are inconsistent, the package repair and replacement, in the case of product quality problems, Youke House can pay first.
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