The ceiling of the industry chain of the ceiling industry is unclear

Extending the prospect of an unclear price war in the industrial chain, integrated top manufacturers certainly do not sit still, and prescient companies are actively looking for opportunities to break through the bottleneck of industry development. As we all know, the integrated ceiling is to take the building materials channel, and this is different from the home appliance sales network that the bathroom heater manufacturers used before, so many integrated top companies have continuously expanded their building materials channels and formed a certain scale. "Since the existing channels have been constructed, adding one more product will increase the value of one additional product," said Zhang, a salesman who has been working for a long-term integrated ceiling manufacturer.

"Choose some other products to fill in, in fact, take new products to hit the market to improve their profits," analyzed the general manager of a certain brand of electrical appliances, "integrated stove as a new product, in line with the integration of the top manufacturers to develop integrated appliances, The concept of integrating space has naturally become one of the most preferred industrial chains for most integrated manufacturers. Correspondingly, many manufacturers have expanded their industries to more areas.

Most people are not optimistic about this. "Although their ideals are good, there may be an increase in volume in a short period of time, but the manufacturers and leading brands that really integrate these products together are not yet available." "They do this It's a bit too scattered, too much energy to invest in, what solar energy, bathroom cabinets, integrated environmental protection stoves, instant electric water heaters are all doing, there will be a certain effect at the beginning, so that it may disappear in this market later."

However, some people have expressed different opinions. "The integration space is determined by the internal demand of the entire industry. If there is no integrated electrical integration, the development of the entire integrated industry will be greatly constrained." Integrated ceiling manufacturers gave birth to brand awareness, and now many brand companies have begun to hold groups to do the market, calmly integrated ceiling sponsor CCTV 'exchange space' section, to the Austrian China planning CCTV advertising, and then to more than 10 companies to participate in the 11th China Guangzhou International Building Materials The fair is enough to see the determination to become a big brand. I believe next year will be a complete reshuffle of the integrated ceiling industry.”

The integration space is still the final trend. Although there is a lot of objections for the integrated ceiling manufacturers to extend the industrial chain indefinitely. However, experts in the industry have stated clearly that the integration space is the ultimate trend in the development of integrated ceiling manufacturers, because nowadays, including kitchen appliances and whole cabinets are increasingly developing toward the era of integrated appliances.

However, it is necessary to enhance cross-industry collaboration capabilities, such as standard issues. If there is no uniform standard, integrated ceilings are used as integrated ceilings, and integrated stoves are used as integrated stoves, it is difficult for the two industries to carry out unified cooperation, which will certainly affect the development of the industry in the future. The other is the strategic issue. Currently, there are well-known brands such as integrated ceilings, integrated stoves, solar energy, and bathroom cabinets. After the cooperation, there will be a well-known brand with integrated space. This involves the strategic development of enterprises and enterprises. How to cooperate and how to develop, both types of companies have many problems to solve.

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